UNDO
I had to design two PSA posters that are centered around an official public health organization for an early design class at CSUSB. I decided to go with an organization that speaks about addiction which lead me to UNDO. UNDO is one of the leading public health programs -- fighting to end Big Tobacco's deadly epidemic in California.
Graphic Design Poster
I designed two posters, one was a vector based graphic, and the other a photo collage based graphic. The vector poster depicts a victim of nicotine falling into a vortex of cigarettes, it's an allegory for falling into addiction. For the photo collage graphic, the victim is falling off a stair/ladder of cigarettes.
Nicotine is an addiction trap, what appears as a choice quickly becomes a habit too difficult for many to break out of.
